{"product_id":"loreal-technique-hicolor-magenta-permanent-hair-color","title":"L'OREAL TECHNIQUE HiColor Red HiLights Permanent Hair Color Magenta","description":"\u003ch2\u003eVibrant Red Highlights Without Brassiness\u003c\/h2\u003e\u003cp\u003eAchieve bold, intense red highlights with the \u003cstrong\u003eL'OREAL TECHNIQUE HiColor Red HiLights Permanent Hair Color\u003c\/strong\u003e in Magenta. This specially formulated no-drip creme makes it easy to control your application, ensuring that your hair looks stunning and vibrant.\u003c\/p\u003e\u003ch2\u003eEasy Application for Professional Results\u003c\/h2\u003e\u003cp\u003eThe easy-to-use creme formula not only protects your hair during processing but also pampers it afterwards. Designed for professional use, this hair colour lifts hair 3-4 levels without the need for pre-lightening, making it ideal for dark hair.\u003c\/p\u003e\u003ch2\u003eQuick Processing Time\u003c\/h2\u003e\u003cp\u003eTo speed up processing, you can use a pre-heated warm heat source for up to 15 minutes. After that, allow your hair to cool at room temperature for 5 minutes. This efficient process helps you achieve your desired look faster.\u003c\/p\u003e\u003ch2\u003eWhy Choose This Product?\u003c\/h2\u003e\u003cp\u003eThis hair colour is perfect for those who want highly-visible highlights that resist fading. The true-to-shade colour ensures that your highlights remain vibrant, even after multiple washes.\u003c\/p\u003e\u003cp\u003eFor more hair care options, explore our range of \u003cstrong\u003ehair coloring products\u003c\/strong\u003e to complement your new look.\u003c\/p\u003e\u003cp\u003eFor external use only. Patch test before first use and discontinue use if irritation occurs.\u003c\/p\u003e","brand":"L'OREAL TECHNIQUE","offers":[{"title":"Default Title","offer_id":53737528295789,"sku":"B00NFV2LSA","price":49.63,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1021\/5299\/5181\/files\/l-oreal-technique-hicolor-red-hilights-permanent-hair-color-magenta-fr-1.jpg?v=1786813061","url":"https:\/\/canadaelle.ca\/products\/loreal-technique-hicolor-magenta-permanent-hair-color","provider":"CANADAELLE","version":"1.0","type":"link"}