{"product_id":"loreal-technique-hicolor-black-sapphire-permanent-hair-color","title":"L'OREAL TECHNIQUE HiColor Violet \u0026 Blacks Permanent Color - Black Sapphire","description":"\u003ch2\u003eIntense Colour in One Step\u003c\/h2\u003e\u003cp\u003eAchieve stunning, long-lasting colour with the \u003cstrong\u003eL'OREAL TECHNIQUE HiColor Black Sapphire\u003c\/strong\u003e. This permanent hair colour is specifically formulated for dark hair, lifting it 3-4 levels without leaving behind unwanted brassiness.\u003c\/p\u003e\u003ch2\u003eEasy Application\u003c\/h2\u003e\u003cp\u003eDesigned for ease of use, this hair colour allows you to achieve your desired shade in just thirty minutes. No pre-lightening is required, making it a straightforward choice for anyone looking to refresh their look.\u003c\/p\u003e\u003ch2\u003eRich, Conditioning Formula\u003c\/h2\u003e\u003cp\u003eThe smooth crème formula not only provides vibrant colour but also conditions and penetrates the hair, ensuring a rich, true-to-shade finish that resists fading over time.\u003c\/p\u003e\u003ch2\u003eWhy Choose This Product?\u003c\/h2\u003e\u003cp\u003eUnlike many other hair colours, the \u003cstrong\u003eL'OREAL TECHNIQUE HiColor\u003c\/strong\u003e is engineered to deliver strong lifting and toning action, neutralizing unwanted orange tones effectively. This makes it an excellent choice for those with dark hair looking for a reliable colour solution.\u003c\/p\u003e\u003cp\u003eThis product pairs well with other hair care essentials for a complete hair colour routine.\u003c\/p\u003e\u003cp\u003eFor external use only. Patch test before first use and discontinue use if irritation occurs.\u003c\/p\u003e","brand":"L'OREAL TECHNIQUE","offers":[{"title":"Default Title","offer_id":53735892877677,"sku":"B01IUARKZY","price":49.63,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1021\/5299\/5181\/files\/l-oreal-technique-hicolor-black-sapphire-hair-colour-tube-front-view-1.jpg?v=1786797236","url":"https:\/\/canadaelle.ca\/products\/loreal-technique-hicolor-black-sapphire-permanent-hair-color","provider":"CANADAELLE","version":"1.0","type":"link"}