{"product_id":"arctic-fox-purple-madness-semi-permanent-hair-color","title":"ARCTIC FOX Purple Madness Semi-Permanent Hair Color 2 x 5.6 oz","description":"\u003ch2\u003eBold Purple Madness for Vivid Hair\u003c\/h2\u003e\u003cp\u003eBring your hair to life with \u003cstrong\u003eARCTIC FOX Purple Madness\u003c\/strong\u003e, a semi-permanent hair dye that offers a striking neon purple hue. This dye delivers deep purple and amethyst tones on dark bases, while providing bright violet shades on light hair, ensuring a vivid, expressive look that stands out.\u003c\/p\u003e\u003ch2\u003eEasy DIY Application\u003c\/h2\u003e\u003cp\u003eEnjoy a smooth cream texture that allows for even coverage, making it simple to achieve bright purple or plum results at home. The mess-conscious application means you can colour your hair without the hassle, giving you salon-quality results in the comfort of your own bathroom.\u003c\/p\u003e\u003ch2\u003eNourishing Colour Cream\u003c\/h2\u003e\u003cp\u003eThis temporary hair dye is formulated to condition as it colours, helping to hydrate your strands and support shine. After each application, your hair will feel soft, manageable, and refreshed, making it a great addition to your hair care routine.\u003c\/p\u003e\u003ch2\u003eIdeal for Pre-Lightened Hair\u003c\/h2\u003e\u003cp\u003eFor the most vibrant results, use this dye on bleached or platinum shades. On darker hair, it creates subtle midnight purple and dark violet tones, adding dimension and richness to your look.\u003c\/p\u003e\u003ch2\u003eVegan and Gentle Formula\u003c\/h2\u003e\u003cp\u003eARCTIC FOX Purple Madness is free from ammonia, peroxide, and PPD, making it suitable for all hair types. This cruelty-free formula provides rich violet colour while being gentle enough for regular touch-ups.\u003c\/p\u003e\u003cp\u003ePair this hair dye with other hair care products to maintain your vibrant colour and keep your hair healthy.\u003c\/p\u003e\u003cp\u003eFor external use only. Patch test before first use and discontinue use if irritation occurs.\u003c\/p\u003e","brand":"ARCTIC FOX","offers":[{"title":"Default Title","offer_id":53737025208685,"sku":"B0F3B7SLH1","price":90.87,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1021\/5299\/5181\/files\/arctic-fox-purple-madness-semi-permanent-hair-color-front-view-5-6-oz-1.jpg?v=1786801863","url":"https:\/\/canadaelle.ca\/products\/arctic-fox-purple-madness-semi-permanent-hair-color","provider":"CANADAELLE","version":"1.0","type":"link"}